Client:
Zorrosign
Art Direction
Product Design
UI Design
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Zorrosign
Client
Zorrosign
Year
2020
Scope of Work
Visual Design | Digital Product Design | System Design
Location
Tombras Agency
Project Overview: ZorroSign is a leading provider of digital signatures secured by blockchain technology. However, their existing website and app lacked user-friendliness and failed to convey the company's innovative and secure solutions.
My Role: Digital Director (many hats)
- Product Designer:
- Developed a content/design strategy to improve user engagement and information clarity.
- Designed intuitive navigation structures for both the website and and mobile experience.
- Created wireframes to establish user flows and layout functionality.
- Visual Identity Collaboration:
- Partnered with our traditional design team at Tombras to develop a new visual identity for ZorroSign.
- Ensured the visual design aligned with ZorroSign's brand values (innovation, trust, security).
As this was one of the last projects that I worked on at Tombras, there were changes that happened later but the original concepts and strategies were implemented by the Digital team evolving their older site to a site that has now established ZorroSign as Digital Security company standard.
